Adventure Sports

Adventure Sports came to us needing more than an accountant. With 39 staff and 20 self-employed contractors, the business was navigating Brexit, the pandemic and a shift in its commercial model at the same time. We have worked alongside them for 15 years, providing the financial analysis and advisory input that helped them make confident decisions at every turn.

15

years working with Bernard Rogers & Co

39

members of staff

20

self employed contractors

Navigating major industry challenges with proactive financial guidance

Steve first heard about us through his father, who runs a legal practice and valued the personalised, advisory-led service we offer. Adventure Sports initially approached us for management advice and deeper financial analysis to help them expand and move the business forward.

Brexit had an immediate and damaging impact on their corporate away-day business, with major clients such as Jaguar Land Rover and Aston Martin halting all activity. David worked closely with Steve to react quickly, reshape the business model and pivot towards public-facing activities. This required rapid decisions and significant investment, from updating their website and online booking systems to building all-year-round visitor shelters.

The challenges continued as they completed a major capital project — a new Go-Kart track — just weeks before the first Covid lockdown. During the pandemic, we supported the business through furlough, cashflow planning and financial modelling. When restrictions lifted, they had a record-breaking reopening year. Corporate clients later returned stronger than before.

Alongside strategic support, Lindsey, our Senior Accounts Assistant, works closely with their company secretary to manage day-to-day finances, visiting the office several times each quarter.

Adventure Sports see us as a proactive partner who knows their business inside out. Through periods of stability and crisis, they have trusted us to provide clarity, reassurance and financial leadership when it matters most. We are proud to continue supporting Adventure Sports in Warwickshire as they invest in the future.

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